Many blogs are in niches where they must compete at some level with larger media outlets. Blogs which reside in the travel, food, fashion, sports, entertainment and politics niches have to compete for attention with newspapers, magazines, radio and television in addition to large well funded websites. Most bloggers enter the game with no staff, no budget and no mindshare. Knowing how to compete and find your space in a competitive marketplace with limited resources is something everyone in the world of new media must deal with.