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Super Session [clear filter]
Tuesday, January 8
 

9:00am

Niche content: Create programing you love that can make money

HDFILMS INC. is production company, founded by Jace Hall, that is primarily focused on creating premium online content as well as film, television, and videogames. HDFILMS maintains numerous direct distribution relationships with top destinations such as Hulu, IGN, Xbox Live, Sony’s Crackle, and LA METRO via Transit TV.
But how did this start years ago? How did HDFILMS take its first online show, the video game centric series The Jace Hall Show, from a single 5-minute pilot to a five season run with over 80 episodes, while converting that series into dozens of other online originals including Hulu’s The Morning After, Warner Bros. Computer animated series Chadam, Alicia Marie’s Cardio World, Stan Lee’s FanWars, our new 8 camera live-steam gaming show “1337LoungLive” and dozens of other online projects past, present and future? Please come find out!
If you are just starting to make content for the web or have been doing it for a while, come join Todd Roy, Alicia Marie, Rick Fox, Jen Chang and Matt Vascellaro for the ultimate information exchange.


Speakers
avatar for Todd Roy

Todd Roy

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Tuesday January 8, 2013 9:00am - 10:00am
06. Web TV & Video (Brasilia #3)

9:00am

The Art of Podcast Storytelling

Podcasting gives storytellers instant, free distribution to a worldwide audience. NYT best-selling author and podcast novelist Scott Sigler shows you the art of modifying your content specifically for this medium, and how to produce a stories to give maximum entertainment value at a minium expenditure of time and money.


Speakers
avatar for Scott Sigler

Scott Sigler

Co-founder, author, Dark Øverlord Media
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Tuesday January 8, 2013 9:00am - 10:00am
Miranda #7

9:00am

The Future of SEO – Social Meets Content

Whether you blog for business or personal use, you need a consistent stream of strategic content attracting people to it to be successful. Using SEO-based tactics effectively, a blog with excellent content will appear organically on major search engine queries, bringing an ideal audience to your site without spending major money in web advertisements. However, the process isn’t easy in a quickly evolving industry. SEO is one of the most change-heavy practices in the professional world, making it increasingly difficult for bloggers, online marketers, and content producers to keep up with shifting demands of search engine algorithms, and efficient keyword-phrases.


Speakers
avatar for Rand Fishkin

Rand Fishkin

The Future of SEO, and Tactical Recommendations, SEOmoz
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Tuesday January 8, 2013 9:00am - 10:00am
Rio #4

9:00am

Youtility: Why Smart Companies Focus on Helping, Not Selling

Helping beats selling. What if your marketing was so useful, customers would pay you for it? With research and data, clear language, and vivid examples from a multitude of industries and company types and sizes, this engaging, enthralling, and hilarious presentation from master storyteller Jay Baer will show how marketers need to embrace an entirely new philosophy to be successful in the era of self-serve information. A presentation that will change the way you think about content creation and the relationship between your company, blog, or community and its audience. Don’t miss Youtility.


Speakers
avatar for Jay Baer

Jay Baer

President, Convince & Convert
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Tuesday January 8, 2013 9:00am - 10:00am
Rio #3